Designing a menu for you coffee shop
A menu is more important than people often realise. The menu for your coffee shop is your advertising as soon as people are inside your shop. The menu has to be clear and your need to emphasize the right things.
Most menus are often boring and not fun to look at. Your menu should look exciting and the menu needs to work with the rest of your coffee shop. A coffee shop that sells fruit juices and coffees might have two designs: one for the coffees with darker and brown colours, and one for the juices with bright light colours.
Coffee shops have the option to have menus on tables as well. This works for some coffee shops but not for all. Menus on tables might give the customer the idea that table service is available.
We recommend that you pick up plenty of menus from other coffee shops and restaurants for inspiration. Then design your product range, taste it all and work out your menu. Make it fun to look at, clear and easy to read from a distance. Be careful not to include too much. Also keep your menu fresh and change it once in a while. Add some daily and weekly specials. 
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What to include in your menu
The descriptions below are purely for example purposes only! You need to customize the descriptions of your items so it reflects your actual product.
Espresso A short, intensely flavoursome and rich coffee Espresso Macchiato Espresso topped with a little cap of foam Americano Espresso diluted with hot water Caffe Latte Espresso topped with velvety smooth steamed milk Flat White A shorter and more intense caffe latte. Cappuccino Espresso with smooth steamed milk and glossy wet foam finished with a light dusting of chocolate Caffe Mocha An indulgent blend of espresso and hot chocolate topped with velvety steamed milk White Chocolate Mocha Your favourite Mocha with delicious white chocolate Colombian Filter Coffee A clean cup from the Colombian mountains Kenyan Filter Coffee A bright and light cup made of the finest Kenyan coffee. Additional drinks Affogato A single espresso poured over rich vanilla ice cream Iced Latte Espresso poured over ice added with cold milk Iced Cappuccino Espresso, milk and vanilla frappe mix blended with ice Caramel Latte A shot of caramel flavouring mixed with espresso and hot milk Hazelnut Latte A shot of hazelnut flavouring mixed with espresso and hot milk Babycino A cup of foamed milk topped with chocolate sprinkles Steamer A glass of hot steamed milk mixed with flavouring of your choice Espresso con Pana Espresso topped with whipped cream Espresso con Leche Espresso with hot or cold (sweetened condensed) milk Chai Latte Spiced tea mixed with hot steamed milk |
